If you’re responsible for marketing and selling experiences, this day is built for you.

ON SALE LIVE EXISTS FOR THE PEOPLE BEHIND REVENUE IN THE EXPERIENCE ECONOMY

The marketers.
The ticketing leads.
The commercial directors.
The founders scaling shows, festivals, exhibitions and live formats.

It’s a working day focused on one thing:

How we sell more tickets, grow audiences and build stronger brands.

FOUR ZONES. ONE COMMERCIAL FOCUS

The day is structured across four working zones so you can shape it around what you need.

MAIN

STAGE

  • Big commercial conversations.

  • Revenue strategy.

  • Key Notes from inspirational leaders.

  • Honest insight from operators and founders.

EXPERT

ZONE

  • Deep dives into specific challenges.

  • Pricing. Performance. Audience behaviour. Campaign structure.

  • Practical sessions you can apply immediately.

FREE 1:1

COACHING

  • You can book a short, focused session during the day.

  • Bring a real challenge. Leave feeling supported.

PERSONAL DEVELOPMENT ZONE

  • Because growth isn’t just about campaigns.

  • It’s about confidence, leadership and career progression in this sector.

WHAT MAKES

ON SALE LIVE DIFFERENT

Everything is grounded in commercial reality.

  • Real numbers, not vague case studies

  • What’s working now across theatre, attractions, immersive, LBE, music and live experiences

  • Candid conversations about pricing and performance

  • The realities of building and leading marketing teams in a new AI world

Last years attendees described it as:

“Commercially focused and refreshingly honest.”

“Genuinely useful, not just interesting.”

“The only event that feels built for people like us.”

“Genuinely useful, not just interesting.”

WHAT YOU'LL LEAVE WITH

You’ll leave clearer about:

  • Where your next sales opportunity sits

  • How to structure your next campaign

  • What needs attention in your pricing or performance

  • How to strengthen your skills and leadership inside your team

As one attendee said:

“It feels like finding your people.”

WHY WE'VE CREATED A FIRST-TIME RATE

Stepping into a new industry room can feel uncertain.

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So we’ve created a limited First-Time Attendee ticket at £246.

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It allows you to experience the full day, across all four zones.

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Just come and see what it unlocks for you.

The UK experience economy is heading toward £134bn.

Growth will come from better decisions inside teams like yours.

If you’ve been watching from the sidelines, this is your way in.

WHO IT'S FOR?

This is for you IF:

You are responsible for revenue, marketing, ticketing or growth.

You work in live events, arts, culture, experiences or entertainment.

You want practical commercial thinking.


You care about building a serious career in this sector.

You're interested about how to use AI for marketing and success.

FIRST-TIME ATTENDEE TICKET
(£246 including VAT)

CLICK BELOW TO SECURE YOUR PLACE

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